And the women are content with playing the second fiddle to men in their lives. Yes, this film sells plenty of problematic ideas. No two questions about it. When you consider Hum Aapke Hain Koun..! It is quite gusty of Sooraj to only think of a film, sans major narrative jolts, in terms of engrossing sing-a-longs, elaborately choreographed, high-energy dance numbers without a hint of sadness.
It is a celebration of life that barely understands pain. So much so that, there is no song to mourn the death of an important character. Mind you, this is a film where everyone breaks into a song and dance, at the drop of a hat. And the Nath family gets over the pain of irreplaceable loss over a few awfully-written melodramatic lines and starts planning for another wedding. And yet, it is such fun to watch this escapist fantasy. Especially because of its solid music composed by Raam Laxman.
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Now Reading. The name of Gorakhpur changed eight times in years, sometimes it was called Sub-e-Sharkiya and sometimes it was called Muazzamabad. In Sholay the special effects and stereophonic sound as well as the films dialogue drew repeat footfalls. In Rajesh Khanna starrer, Dushman, one song, Vaada tera vaada, was enough the get the audience back again and again.
There have been many such examples. Also read: Kabir Singh box office collection day 1: Film makes an estimated Rs 20 cr. All this glory of repeat audience was lost to the piracy when the films were overnight copied on pirated Video Cassettes and released in the market the same day as the film released. There was also no stopping as the piracy moved from Video Cassettes to cable networks and fresh films were beamed right into the households.
However, the Rajshris had the advantage of an all India distribution network as well as sub-offices in distant parts. Hum Aapkke Hain Koun..! Though the film went generally unnoticed in rest of the country, it was a major hit in parts of UP, especially Eastern UP and Bihar. Piracy did not affect Hum Aapke Hain Koun..! The company made sure that each print of the film was in the possession of a company appointed security man and the print remained in his possession when not being screened.
While Amitabh Bachchan films dominated till mids, the field was also open to films with other stars. It was like no other film seen so far. The film ran through 3 and half hours and contained as many as 14 songs! And, there was no solid script, so to say, to hold either the duration or the 14 songs. If at all the film had a story to tell, it was during the penultimate 40 minutes or so before it came up with a happy ending sending out a delighted and contented audience.
Most wanted to see the film again! The mainstay of Hum Aapke Hain Koun..! After all, it was not easy to find slots for 14 songs in a film and, then, to justify them. Yet, the music set the tone for the film from the very onset with the title song, Hum aapke hain koun. A slow but melodiously soothing number.
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